{"product_id":"hoshino-seichaen-ike-no-shiro","title":"Hoshino Seichaen - Ike no Shiro","description":"\u003ch4 dir=\"ltr\"\u003e🍃 Matcha Ike no Shiro (池の白)\u003c\/h4\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Hoshinomura, Yame, Fukuoka, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Hoshino Seichaen (Est. 1946)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients:\u003c\/strong\u003e 100% Japanese green tea (matcha)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"ltr\"\u003e🌿 Tasting Profile\u003c\/h4\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor:\u003c\/strong\u003e Bright, clear green with a lively liquor\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAroma:\u003c\/strong\u003e High-toned and toasty — the signature fragrance of Hoshino matcha, more open and aromatic than Uji\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor:\u003c\/strong\u003e Mellow umami carried on a deep roasted fragrance, finishing clean and refreshing rather than heavy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Very fine, whisks readily into a soft even foam\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCharacter:\u003c\/strong\u003e The producer's flagship \u003cem\u003eusucha\u003c\/em\u003e, and their best-selling matcha. In Japan it is the tin brought out for tea gatherings, while their everyday grade is kept for practice.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"ltr\"\u003e🌸 Our Story\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eThere is a pond in Hoshinomura called Aso-ike, on the slope of a hill called Ike-no-yama. A deity has been enshrined there for as long as anyone has kept count. It is that pond — quiet, half-hidden, familiar to everyone in the village — that gives this tea its name.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHoshino Seichaen grow the leaf for \u003cem\u003eIke no Shiro\u003c\/em\u003e under the same shading method the village uses for its famous gyokuro, and mill it on their own stones in their own factory. What comes out is a tea their tea master describes as one that \"delights even the host who whisks it\" — meaning the fragrance rises before the guest ever lifts the bowl.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eIf you have only ever tasted Uji matcha, this is the bowl that shows you the other side of Japan. Toastier. Brighter in the nose. And, for many people who arrive convinced that matcha is a bitter drink, quietly persuasive that it never had to be.\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e☕ Enjoy it\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003ePrepared as \u003cstrong\u003eusucha\u003c\/strong\u003e, whisked with water just off the boil. Best with a simple wagashi, or on its own in the morning when the aroma has your full attention. Sift before whisking.\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e🏯 About Hoshino Seichaen\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eFounded in 1946 in Hoshinomura — the \"star village\" of Oku-Yame, Fukuoka — Hoshino Seichaen grows, processes, stone-mills and sells its tea entirely in-house. Their matcha is made by applying the traditional \u003cem\u003ehon-gyokuro\u003c\/em\u003e cultivation method that made this village Japan's most celebrated gyokuro region. The garden is led by Yamaguchi Shinya, who at thirty-two became the youngest person ever certified as a \u003cem\u003echa-shi jūdan\u003c\/em\u003e, a tenth-dan tea master — a rank held by fewer than twenty people in the country.\u003c\/p\u003e","brand":"Japan Tea House","offers":[{"title":"20g Can","offer_id":48308083327163,"sku":null,"price":58.0,"currency_code":"USD","in_stock":false},{"title":"40g Can","offer_id":48308083359931,"sku":null,"price":109.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/6969\/9515\/files\/HoshinoSeichaen-IkenoShiro.png?v=1788094578","url":"https:\/\/japanteahouse.com\/products\/hoshino-seichaen-ike-no-shiro","provider":"Japan Tea House","version":"1.0","type":"link"}